Quiz Archive
About Quiz # 172: Walt Disney's DeSoto 1939

Not one of the competitors had serious problems identifying the 1939 De Soto S6 correctly. So that alone was not enough to make yourself stand out from the crowd. A lot less of you recognised Walt Disney, one of the stars that was asked to show up in Chrysler's advertising campaign for the "America's Smartest Low Priced Car". Like many times before we had one -somewhat hidden- question about the relation between this man and machine. Still some five competitors went as far going into the trouble to elaborate on that aspect! The
DeSoto-Disney advert copy reads...: "DeSoto owner Walt Disney" . A few of you put questionmarks behind the presumption that wealthy Walt really would have owned an average familycar like the DeSoto to park it in front of the
Disney Residence (TheSilverLakeNews.com), where the photo probably was shot. Kim Koffman writes: "I doubt that he personally owned a midpriced car." which is close to the truth. In the end we decided the overall best answer was by Dominik Ridder (Germany) who wrote (aside the car type):"Disney did promotion for DeSoto and received the car as bonus additionally to the charge." Congratulations Dominik ! The great patent drawing you see here (don't forget to click it) is from the virtual collection of Henk Visscher who succeeded locating this in the incredible files of the
US Patent Office.
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Friday, 20 January 2006