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Friday the 13th lady – but what’s the Fiat doing there?


Friday the 13th lady – but what’s the Fiat doing there?
A Fiat 131 Mirafiori is not the first car that springs to our minds when suitable transport for a modern-day Dracula is discussed. We were thinking Rolls-Royce Phantom. Ghost, Wraith or Spirit perhaps. There is also the Lotus Esprit or Lamborghini Diablo. While slightly more suitable to you reader, you’ll find the spooky Phantom Corsair or the Fiat 8V Démon Rouge perhaps appropriate.

Why ask in the first place? Well, today is Friday the 13th: a date that is commonly considered to be unlucky and linked to anything uncanny. Count Dracula is a major player in this field, the eerie character created by Bram Stoker, loosely based upon traditional Transylvanian folklore. But why on earth choose that theme for a publicity photograph for the 1974 Fiat 131 Mirafiori? We have no idea at all, and couldn’t find any link. Apart from Italy, the car was built in a record 13 (woohoo!) more countries, among them Turkey, Poland, Egypt, Zambia and Malaysia. But Transylvania – a region in north-western Romania – is not among them.

What we did find is that in 1974 the Transfăgărășan highway, or DN7C, was built right through the Transylvanian mountains. According to some it is the most spectacular road in the world. It did make travelling to this remote part of Europe a lot easier then it must have been in Bram Stoker’s days… Perhaps that was reason enough to explore things with the then-brand new Fiat? Hey, and if you do come across a lady in a Dracula cape then, there’s no way you would not want to immortalize that, right? But is this location Transylvania anyway? Location scouts, come in. No doubt this vampirella is our special Friday Lady for today, though.

(Words Jeroen Booij, picture Fiat PR)

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