The global magazine and marketplace for classic car enthusiasts, by enthusiasts.
The global magazine and marketplace for classic car enthusiasts, by enthusiasts.








The ‘Standard of the World’ started humbly as a single-cylinder car selling for $750. Henry M. Leland, its creator, had been associated with Henry Ford and has also built engines for Oldsmobile. The Model-A Cadillac was markedly similar to the early Fords in having a horizontal underfloor engine, 2-speed planetary transmission and central chain drive via a spur-type differential, but Cadillac’s 1½-litre inlet over exhaust power unit had one cylinder where Ford used two. There was no bonnet on the early Cadillac models. This very successful design remained in production until 1908, later improvements including rack-and-pinion steering, transverse front suspension and a dummy bonnet. The Cadillac marque was introduced to Britain by F.S. Bennett, who in 1908 conducted a ‘standardization test’ at Brooklands. Three single-cylinder Cadillac cars were dismantled and the parts mixed up – they were then reassembled and the vehicles run on the track. The R.A.C. awarded Cadillac the Dewar Trophy for this achievement.
A 30hp 4-cylinder Cadillac car with separate cylinders and copper jackets was announced for 1906 and 75.000 of this type Cadillac were sold before it was discontinued in 1914. The original planetary transmission gave way first to a conventional 3-speed box, and finally in 1914 to a 3-speed box with 2-speed back axle. Cadillac was one of the firms organized into the General Motors group in 1909 by W.C. Durant, and in 1910, when a 4-cylinder Cadillac tourer could be bought for $1600, the company was claiming that tolerance on 112 parts of the car were accurate to one-thousandth of an inch. 1912 saw a most important Cadillac innovation: the standardization of the Delco system of electric lighting and starting on the Cadillac, now of 5½-litres capacity and capable of 60mph. The first left-hand drive Cadillac of 1915 was also the first of the company’s V8s, to become as much a hallmark of the breed as were Buick’s overhead valves. Inspired by the De Dion Bouton of 1910 it had 5.1-litre engine and sold for $2700. 13.000 V8 Cadillac cars were sold in the first year of production and the model was widely used by the U.S. Army in World War 1. Cylinder heads were detachable from 1917 on, and 1924 Cadillac versions had Duco cellulose finish and front wheel brakes.
In 1927, when 47.000 Cadillac cars were sold, a less expensive companion make, La Salle appeared, and the cars were restyled in 1928. The synchromesh gearbox made its world debut with the 1929 Cadillac models, which also featured chromium plating and safety glass, with a price range from $3.295 to $5.995. 1930 saw the advent of the ohv Cadillac V16 of 7.4-litres, which gave 185bhp and had a wheelbase of 12ft 4in. This sold at an average rate of 500 Cadillac cars a year for eight seasons in the $6.000-$9.000 price backet. It was joined in 1931 by an equally impressive ohv 6-litre V12 Cadillac for sale. Improvements over the next few years included power brakes (1931), ride control (1932), no-draught ventilation (1933), Dubonnet type independent front suspension (1934) and ‘turret-top’ all-steel bodies (for sale in 1935). 1938 Cadillac models had column change as standard, a year ahead of other GM products, while the V12 and V16 were dropped in favour of a side-valve short-stroke Cadillac 16-cylinder model which was made until 1940. Another new model for Cadillac in 1938, the 8-cylinder Cadillac Sixty Special, anticipated GM’s 1940 styling with its absence of running boards and 4-light sedan bodywork. 5.7-litre side-valve V8s in three wheelbase lengths made up the 1941 Cadillac range, on which Hydramatic transmission was optional for the first time.
The post-war era was to see Cadillac outstrip all its competitors in the top-price class and become an international symbol of wealth. Sales climbed from 66.000 cars in 1941 to 103.857 Cadillac cars in 1950, and to a new record of 165.959 Cadillac cars in 1964. Tail fins made their first appearance on Cadillac’s 1948 fastback coupé, and in 1949 Cadillac, along with Oldsmobile, adopted overhead valves and oversquare cylinder dimensions, their new 5.4-litre engine developing 160bhp. Cadillacs were raced at Le Mans in 1950 by Briggs Cunningham and the Cadillac engine was also used in export editions of Britain’s J2. Allard. Power output increased steadily: 190bhp in 1952 (by which time manual transmission was no longer offered), 210bhp in 1953 (when a 12-volt electric system was standardized), and 230bhp in 1954, the year when panoramic wrap-around windscreens and power-assisted steering became standard on the Cadillac for sale.
The expensive Cadillac Eldorado Brougham of 1957 (it cost over $13.000) was the first car to have air suspension (dropped after a few seasons) as standard equipment, while Cadillac, along with Lincoln, started the fashion for four headlamps, that later became universal in the USA. 1966 Cadillac cars featured GM’s perimeter-type chassis frame, a 340bhp 7-litre engine, variable-rate power steering, full air conditioning, electric door locks and seat controls, a time switch for the headlamps and a six-position steering wheel. Prices started at $4.650. In 1967 Cadillac set a new sales record of 213.161 cars, bettered in 1969 with 266.798/ They introduced a fwd car on Oldsmobile Toronado lines, the Fleetwood Cadillac Eldorado with torsion-bar ifs, self-levelling suspension, and front disc brakes, these last being applied to the more expensive Cadillac Fleetwoods with conventional drive, and to all the 1969 Cadillac range. Capacity of the Cadillac V8 engine was increased – to 7.735cc in 1968 and to 8.2 litres in 1970, but otherwise there were no major changes. In 1973 Cadillac were one of the few firms offering a nine-seater limousine: the Cadillac 75 with a wheelbase of 12ft 7½in and an overall length of 20ft 8in.
Source: Georgano, encyclopedia of motorcar; MCS
The information is written with the greatest of care. However, if you have any suggested amendments please contact us at office@prewarcar.com
Walter P. Chrysler, formerly of Buick and Willys, acquired Maxwell-Chalmers in 1923, and the first car to bear his name, the 6-cylinder ‘Chrysler 70’ of 1924, was something of a sensation with its 4-wheel contracting hydraulic brakes and 70mph performance. At $1645 for a Chrysler sedan, 43.000 were sold in 1925. The 1926 Chrysler range was widened to include a 3-litre 4-cylinder ‘Chrysler 58’ to replace the Maxwell and the expensive 4.7-litre 6-cylinder Chrysler Imperial, selling for $3095. The 6-cylinder roadsters offered an excellent road performance for a modest price, as was shown by their 3rd and 4th places at Le Mans in 1928, behind a Bentley and a Stutz. The 1929 Chrysler models had internal-expanding brakes and their body styling and ribbon-type radiator shells were widely imitated in Europe over the next few years.
Meanwhile Chrysler had laid the foundations for a motor empire to rival General Motors and Ford by taking over Dodge and launchin two new makes, the Plymouth Four in the lowest price sector, and the De Soto Six in a slightly higher bracket – all this in 1928. Chrysler sold 98.000 cars in 1929. The 1931 Chrysler cars featured the long, low look inspired by the Cord of 1929; 4-speed gearboxes were offered for a short while and for the first time a brace of straight-8s featured in the Chrysler range – the medium-priced Chrysler CD, and the 6.3-litre Chrysler CG-type Imperial for the carriage trade, often with bodies by Le Baron. 1932 saw fully flexible rubber engine mountings (‘Floating Power’), automatic clutches and free wheels. Synchromesh followed a year later. Automatic overdrive was available in 1934 on Chrysler, and regular equipment by 1936. The Chrysler line for 1934 was spearheaded by the revolutionary CD-type 8-cylinder Chrysler Airflow, with welded unitary construction of chassis and body, all seats within the wheelbase, headlamps mounted flush in the wings, a full aerodynamic shape and concealed luggage accommodation. At $1345 it was a commercial failure, though it was continued till 1937. Chrysler hurriedly brought out the more conventionally styled Chrysler Airstream line in 1935, and for the next twenty years the Chrysler company’s styling policy was cautious, though technical progress is represented by the adoption of independent front suspension and hypoid rear axles (for sale in 1937), steering-column gear-change (for sale in 1939) and optional fluid drive from 1939 onward.
The 1942 Chrysler cars for sale, generally competitive with GM’s Buick, embraced two 4.1-litre sixes and three 5.3-litre eights, all side-valve, with prices from $1295 for the Chrysler Windsor to $3965 for the Chrysler Crown Imperial limousine on the 12ft 1½in wheelbase.
Early post-war design followed the 1942 Chrysler models closely, apart from some interesting ‘Town and Country’ bodies, basically standard sedans and convertibles with wooden exterior trim in station-wagon style. In 1951, however, Chrysler broke new ground with a 5.4-litre overhead valve oversquare V8 with hemispherical heads, a fully automatic transmission and the option of hydraulic power-assisted steering. This was at the time America’s most powerful car and Chrysler engines were fitted and raced by Allard and Cunningham. Caliper disc brakes were optional, but were dropped after a few years, while another individual feature of Chrysler Corporation products was the push-button layout of controls for the automatic transmission, found on Chrysler cars made between 1956 and 1965. Chrysler’s lag in styling was painfully apparent in 1954, when the Chrysler group lay a bad third behind GM and Ford, and 1955 not only saw the retirement of the old side-valve six in favour of a 4.9-litre 188bhp V8, but also new, lower ‘Flight Sweep’ lines which put the Chrysler cars well back in the running. A new range of ‘Chrysler 300’ coupés and convertibles gave Chrysler a ‘personal car’ competitive with Ford’s Thunderbird and the 6¼-litre V8s used in the 1957 Chrysler cars developed more bhp than any of their rivals. Alternator ignition and unitary construction of chassis and body were adopted in 1960, while Chrysler, who had had a gas-turbine car running experimentally in 1954, built a series of fifty vehicles using Plymouth running gear in 1964 which were supplied to selected customers for evaluation.
The 1960s also saw the corporation extend its motor-car interests into Europe by the acquisition of majority interests in Simca of France and the Rootes Group of Great Britain. Another overseas venture was Chrysler Australia Ltd of Adelaide. Chrysler’s V8 engine was also used by Facel Vega in France, and by Bristol and Jensen in Britain. Chyrsler’s 1968 cars were all V8s in the $3300 - $4600 price class, with 6.3-litre or 7.2-litre engines. Automatic transmission was standard on the more expensive Chrysler New Yorkers and the 350bhp Chrysler 300 coupé. There were no major changes in subsequent years, though the general derating of American power units was reflected by the standardization of 5.9-litre, 6.6-litre and 7.2-litre V8 in 1972 and 1973, with outputs ranging from 175bhp to 245bhp. Between 1955 and 1967 a handful of special-bodied Chryslers, Dodges and Plymouths with Ghia coachwork were sold under the Dual-Ghia name.
Source: Georgano, encyclopedia of motorcar; MCS
The information is written with the greatest of care. However, if you have any suggested amendments please contact us at office@prewarcar.com

