Premier

US, 1903 – 1925

(1) Premier Motor Mfg Co, Indianapolis, Ind.

(2) Premier Motor Corp, Indianapolis, Ind.

The Premier car started life as a conventional machine made on modern lines, with a pressed-steel frame, mechanically-operated inlet valves, and shaft drive. A four-cylinder air-cooled Premier car was made in 1905. The designer of the Premier car was G.A. Weidely, who made his name with proprietary engines. A line of conventional water-cooled big fours and six-cylinder Premier cars followed, starting with a 24/28hp Premier car in 1907. From 1913, sixes alone were built, the ‘Premier 48’ at $3.250 having a capacity of over 8 litres. The special racing Premier cars of 1916 had a twin ohc, 4-cylinder, 16-valve engine reminiscent of the Peugeot. The touring Premier car of 1919 – 1920 was notable mainly for its use of the Cutler-Hammer Magnetic Gear Shift, an electric transmission system controlled by a lever mounted on the steering wheel. The ohv 4.8-litre engine of the Premier car was an unusually advanced six, with aluminium block, crankcase and pistons, and iron liners.

GB, 1906 – 1907; 1912 – 1913

Premier Motor Co Ltd, Birmingham

The Premier car company were concessionaires for the Italian Marchand car, and the 1906 4-cylinder Premier car was, in fact, a Marchand. Towards the end of 1906 Premier cars launced a short-lived two-seater of their own design powered by a 10/12hp Aster engine, but no further Premier cars appeared until the cyclecar boom of 1912. This brought two distinct designs of Premier cars: the PMC Motorette 3-wheeler with a rear-mounted 6hp single-cylinder engine driving the rear wheel by chains; and the more conventional Premier car, a 4-wheeler using an 8hp 2-cylinder engine, and chain drive.

D, 1913 – 1914

Justus Christian Braun Premier – Werke AG, Nuremberg

After producing the Kaiser cars this firm offered a new model in 1913 under the name of Premier. This Premier car was a two-seater sports car with a 1.030cc 4/12PS engine. This Premier car was also built in the company’s Austrian factory at Eger and was marketed as the Omega.

Source: Georgano, encyclopedia of motorcar; TRN, GNG, HON

The information is written with the greatest of care. However, if you have any suggested amendments please contact us at office@prewarcar.com

DeSoto

US, 1913 – 1916

DeSoto Motro Car Co, Auburn, Ind.

The DeSoto appears to have succeeded the Zimmerman. This was a large car with a 55hp, 6-cylinder engine, which was furnished with a compressed-air starter. The DeSoto model Six-55 five-seater touring car sold for $2185.

US, 1928 – 1960

Chrysler Motors Corp, Detroit, Mich.

The DeSoto was launched in 1928 as a 3.2-litre side valve six to compete with Oldsmobile, Pontiac and the cheaper Nashes. Styling and general design of the DeSoto were in line with the 1929 Chryslers, and at $885 for a DeSoto sedan 90.000 were sold in the first twelve months. A 3.4-litre straight-8 DeSoto on a 9ft 6in wheelbase was announced for 1930 as the world’s cheapest 8-cylinder car. However, DeSoto suffered badly in the Depression, and in 1932, when flexible rubber engine mountings and free wheels were made available, sales dropped to 26.000 DeSoto cars.
The DeSoto disappeared from the British market about this time, though certain ‘Chrysler’ models listed in England (the Mortlake, Croydon, and some of the Richmonds) were in fact DeSoto cars in all but name. A 6-cylinder version of Chrysler’s advanced unitary-construction Airflow, the SE-type with a 4-litre engine, was brought out in 1934, but was an unsuccessful as its bigger sister. Later DeSotos followed regular Chrysler lines closely though in later years there was a tendency for DeSoto to move into a higher price class than Dodge; by 1952 DeSotos started $300 higher than the companion make.
By 1939 the DeSoto cars for sale were being made with independent front suspension, hypoid back axles and column change. There was a choice at DeSoto of two 6-cylinder engines and three wheelbase lengths, the longest of these being reserved for seven-seater bodywork – DeSoto continued to offer a really roomy family car right up to 1954. A 4-speed semi-automatic Vacumatic transmission became an option in 1941, but DeSoto’s big post-war change of models did not take place until 1952, when the division followed Chrysler’s lead in adopting the oversquare ohv V8; the DeSoto version was of 4½-litre capcity and developed 16-bhp. With the advent of Chrysler’s ‘flight sweep’ styling in 1955, the side-valve sixes were dropped and the standard engine in a DeSoto was now a 4.8-litre eight, giving 185bhp in Firedome guise, and 200bhp in Fireflite form. Though this redesigning saved Chrysler sales generally, the slump in the medium-price class had an adverse effect on DeSoto and in 1959 the DeSoto division was merged with Plymouth. Last of the DeSotos were the 1961 models, unitary-construction cars with a choice of three engines: Plymouth’s 145bhp ohv ‘slant six’ as used in the Valiant, and V8s of 230 and 265bhp, the two former only in Canadian DeSotos. Production of DeSoto cars ceased in November 1960 after only a few had been delivered.

Source: Georgano, encyclopedia of motorcar; MCS
The information is written with the greatest of care. However, if you have any suggested amendments please contact us at office@prewarcar.com